Quick Answer: Amplitude does not publish a fixed Enterprise price. The Enterprise plan uses custom, event-based pricing based on your volume and requirements. Compared with Growth, Enterprise adds stronger governance and scale features including Data Access Controls, advanced user management with RBAC, unlimited projects per portfolio, unlimited monitoring and alerts, 50,000 monthly Session Replays and 5,000 active AI Visibility prompts. For an exact price, you need a custom quote from Amplitude.
If you're researching Amplitude Enterprise pricing, avoid treating old monthly or annual estimates as guaranteed rates.
Amplitude's pricing model has changed substantially. The company now offers Free and Plus plans starting at $0, while Growth and Enterprise are custom-priced according to event volume and business requirements.
For enterprise buyers, the real decision is therefore not simply “How much does Amplitude cost?”
It is:
“Which Enterprise capabilities do we actually need, and what usage should we include in our quote?”
Last Updated: September 3, 2026
For a broader feature-level evaluation, read our Amplitude AI review.
Amplitude Enterprise Pricing at a Glance
| Plan | Published Pricing | Best For |
|---|---|---|
| Free | $0 | Individuals and early evaluation |
| Plus | Starts at $0 | Small teams |
| Growth | Custom, event-based | Scaling businesses |
| Enterprise | Custom, event-based | Large organizations with complex governance requirements |
Amplitude currently gives Free users 2 million events per month. Plus also starts with the first 2 million events free and can scale up to 70 million events under the Plus structure. Growth and Enterprise require custom pricing.
Does Amplitude Publish an Enterprise Price?
No.
Amplitude currently labels Enterprise simply as:
Custom — Event based pricing
and directs prospective customers to sales.
That means there is no responsible universal answer such as:
“Amplitude Enterprise always costs $50,000 per year.”
Two companies can receive very different quotes because their event volume, data governance, replay usage, retention requirements and platform needs may be different.
What Is Included in Amplitude Enterprise?
Enterprise includes everything available in Growth plus additional scale and governance capabilities.
According to Amplitude's current pricing page, Enterprise includes:
- AI Agents and MCP;
- unlimited projects per portfolio;
- Data Access Controls;
- unlimited monitoring and alerts;
- 50,000 monthly Session Replays;
- 5,000 active AI Visibility prompts;
- advanced user management including RBAC.
Amplitude also describes Enterprise as adding advanced security, compliance capabilities, dedicated support, customer-success resources and custom data retention compared with Growth.
Amplitude Growth vs Enterprise
This is the most important comparison for larger buyers.
| Capability | Growth | Enterprise |
|---|---|---|
| Pricing | Custom | Custom |
| Pricing model | Event-based | Event-based |
| AI Agents & MCP | Yes | Yes |
| SSO | Yes | Yes |
| Project permissions | Yes | Yes |
| Monthly Session Replays | 20K | 50K |
| Active AI Visibility prompts | 2,500 | 5,000 |
| Monitoring & alerts | Included | Unlimited |
| Unlimited projects per portfolio | — | Yes |
| Data Access Controls | — | Yes |
| Advanced user management / RBAC | — | Yes |
| Advanced enterprise governance | More limited | Stronger |
Choose Growth when:
Growth is likely enough if you primarily need advanced behavioral analytics, SSO, project permissions, monitoring and larger product-analytics capacity without Enterprise-specific governance.
Choose Enterprise when:
Enterprise becomes more compelling when a large organization needs centralized access management, sensitive-data restrictions, cross-project scale or stronger governance requirements.
Why RBAC Matters for Enterprise Teams
Amplitude's Role-Based Access Control system lets organizations control what users can access and what actions they can perform.
Enterprise customers can create custom roles rather than relying only on standard permissions. Amplitude says RBAC is designed to support security, compliance and scalability across large organizations.
For example, an organization might create separate roles for:
Analysts → charts and dashboards
Data Governors → taxonomy and tracking plans
Engineers → experiments and feature management
Growth teams → Guides, Surveys and audiences
This provides considerably more control than giving every employee broad access.
Data Access Controls
Data Access Controls are another meaningful Enterprise feature.
Amplitude's DAC system can restrict access to categories of sensitive properties such as:
- personally identifiable information;
- revenue data;
- other sensitive data.
If a user doesn't have permission to access a classified property, Amplitude can prevent that person from viewing or building analytics using that information.
For regulated or globally distributed businesses, this can be more important than an additional analytics chart.
Unlimited Projects and Portfolio Analysis
Enterprise currently includes unlimited projects per portfolio.
Amplitude Portfolio allows organizations to combine activity across multiple projects and analyze cross-product user journeys.
That is particularly useful for companies operating:
- several applications;
- multiple product lines;
- regional environments;
- web and mobile products;
- distinct business units.
Rather than analyzing each product independently, teams can build a wider view of user behavior.
Session Replay Limits
Current published allowances are:
Growth: 20,000 monthly Session Replays
Enterprise: 50,000 monthly Session Replays
Amplitude also offers expanded/custom Session Replay capacity for Growth and Enterprise customers through additional configuration or add-ons.
Therefore, teams evaluating Enterprise should estimate actual replay requirements before negotiating the contract.
AI Visibility Limits
Amplitude now includes AI-search monitoring as part of its broader platform.
Current published active AI Visibility prompt allowances are:
| Plan | Active prompts |
|---|---|
| Free | 500 |
| Plus | 1,000 |
| Growth | 2,500 |
| Enterprise | 5,000 |
If your organization wants to monitor how its brand appears across AI-generated search experiences, this should be included in your usage forecast.
AI Agents and MCP Are Not Enterprise-Only
One important clarification:
You do not need Enterprise merely to get Amplitude AI Agents or MCP.
Amplitude currently lists AI Agents and MCP across its plans, including Free.
Enterprise primarily becomes valuable when the AI and analytics platform needs to operate within stronger organizational governance, permissions and data-access controls.
Amplitude's documentation also states that its agents operate within authenticated organization boundaries and honor existing access controls and data governance.
What Actually Drives an Amplitude Enterprise Quote?
Amplitude does not publish a formula for every Enterprise contract, but its current pricing language makes one factor explicit:
event volume.
It also states that Growth and Enterprise pricing depends on requirements.
When requesting a quote, prepare your requirements around event volume, Session Replay usage, AI Visibility prompts, project/portfolio structure, data retention, Activation requirements, security/governance needs and support requirements.
Avoid asking sales only:
“How much is Enterprise?”
Instead ask:
“What is the all-in cost for our expected event volume and required features?”
That produces a much more useful procurement comparison.
Potential Add-On Costs
Amplitude's documentation confirms that Growth and Enterprise customers can purchase additional functionality.
For example, Activation-related capabilities and expanded Session Replay usage may sit beyond the standard plan allowances depending on your configuration.
This means Enterprise buyers should request an itemized quote showing:
Base platform + volume + add-ons + support + retention/governance requirements
rather than evaluating only the headline contract figure.
Enterprise Security and Governance
Enterprise buyers are generally paying for more than analytics volume.
Amplitude's current Enterprise positioning includes stronger:
- data access controls;
- role-based permissions;
- advanced user administration;
- security;
- compliance;
- custom retention;
- support and customer-success functionality.
Amplitude also maintains organization-level audit logs that record configuration changes, user-management events, SSO changes, authentication events and data exports.
For large organizations, these governance functions can materially affect the buying decision.
Is Enterprise Necessary Just for SSO?
No.
This is another area where older Amplitude pricing guides can become misleading.
Amplitude currently includes SSO and Project Permissions in Growth.
So if your primary enterprise requirement is only SSO, you should compare Growth before automatically moving to Enterprise.
Enterprise is more clearly differentiated by features such as Data Access Controls, RBAC/custom roles, larger organizational governance and unlimited projects per portfolio.
Amplitude Enterprise vs Mixpanel
Mixpanel is one of the most direct alternatives.
Mixpanel currently also keeps Enterprise pricing custom. Its Enterprise tier includes up to 1 trillion monthly events, customizable Session Replay and experimentation volumes, unlimited alerts, anomaly detection, root-cause analysis, custom retention and dedicated success/support.
That means the strongest procurement comparison is not an unverifiable annual-price range.
Ask both vendors to quote the same:
event volume + replay usage + experimentation + governance + retention + support requirements
and compare like-for-like.
Amplitude Enterprise vs Heap
Heap currently uses custom pricing for its upper Pro and Premier tiers.
Premier adds functionality such as unlimited projects, advanced user permissions, warehouse integrations, behavioral targeting, region-specific storage and a dedicated CSM.
Again, there is no reliable public fixed Enterprise dollar comparison.
The correct question is which platform gives your organization the required analytics, governance and implementation model at the best total contract cost.
How to Evaluate an Amplitude Enterprise Quote
Before signing, request written answers for the following procurement items:
- Contracted event volume and what happens when you exceed it.
- Included Session Replay volume.
- Included AI Visibility prompts.
- Required add-ons and their renewal pricing.
- Data-retention requirements.
- RBAC and Data Access Control requirements.
- Number of projects and portfolio structure.
- Support, onboarding and customer-success entitlements.
- Renewal escalation terms.
- Any usage thresholds that can trigger additional charges.
This is considerably more useful than assuming a generic annual range applies to every buyer.
Is Amplitude Enterprise Worth It in 2026?
Amplitude Enterprise is worth evaluating when governance and organizational scale matter as much as analytics depth.
If your team only needs funnels, retention, behavioral analytics and SSO, Growth may already cover much of the requirement.
Enterprise becomes easier to justify when you specifically need capabilities such as:
custom RBAC + Data Access Controls + unlimited portfolio projects + higher monitoring/replay limits + stronger enterprise governance.
For organizations handling multiple products, sensitive data and large cross-functional teams, those controls can be materially valuable.
For smaller organizations that do not need Enterprise governance, paying for the highest tier may add complexity without enough incremental value.
Final Verdict
There is no public fixed Amplitude Enterprise price in 2026. Enterprise uses custom, event-based pricing.
That should be the central answer of this page.
The strongest reason to upgrade from Growth is not simply higher usage. It is the combination of:
Data Access Controls + advanced RBAC + unlimited projects per portfolio + higher Session Replay and AI Visibility allowances + stronger enterprise security and governance.
Before contacting sales, define your expected events, replays, data-governance needs, retention requirements and add-ons.
Then ask Amplitude and competing vendors to quote the same workload.
Compare Amplitude Features Before Requesting an Enterprise Quote →
For the full platform evaluation, read our Amplitude AI review: features, pricing and use cases.
Frequently Asked Questions About Amplitude Enterprise Pricing
How much does Amplitude Enterprise cost?
Amplitude does not publish a fixed Enterprise dollar price. The current Enterprise plan is custom-priced using an event-based model, and buyers must contact Amplitude for a quote.
What determines Amplitude Enterprise pricing?
Amplitude publicly identifies event volume and customer requirements as key factors in custom pricing. Actual requirements can also involve platform limits, replay usage, governance, retention and add-on functionality.
What is the difference between Amplitude Growth and Enterprise?
Growth already includes advanced behavioral analysis, SSO and project permissions. Enterprise adds Data Access Controls, advanced user management including RBAC, unlimited projects per portfolio, unlimited monitoring and alerts, and higher Session Replay and AI Visibility limits.
Does Amplitude charge per user?
Amplitude's current pricing page says all plans include unlimited seats. Enterprise pricing is described as custom and event-based rather than per-seat pricing.
Does Amplitude Enterprise include RBAC?
Yes. Advanced user management including RBAC is listed for Enterprise, and Amplitude's documentation says custom role creation requires an Enterprise plan.
Does Amplitude Enterprise include Data Access Controls?
Yes. Data Access Controls are used by Enterprise organizations to restrict access to classified sensitive information such as PII and revenue-related properties.
Do I need Enterprise for SSO?
No. Amplitude currently lists SSO and Project Permissions in the Growth plan as well as Enterprise.


