Frase
Editor's ChoiceBest For TeamsMost Popular

Frase

by Frase, Inc.

AI SEO built to rank and get cited.

Reviewed August 2026by CBAI Editorial Team
7.5/10

Score

3.8 out of 5 · our score
Compare

Our verdict

Frase has evolved into a full “content operating system” that covers research, drafting in your brand voice, dual SEO+GEO scoring, AI visibility tracking, and one‑click publishing to WordPress, Webflow, Sanity, Wix, or its own FraseCMS. In testing, the Agent reliably produced publish‑ready drafts and the Content Guard caught slipping pages quickly, drafting fixes we could approve and republish. The new pricing is simpler: features are consistent and limits scale—10/40/100 articles per month on Starter/Pro/Scale—with API access on every plan. Strengths include multi‑engine AI visibility (ChatGPT, Google AI, Perplexity; Scale adds Claude and Gemini), a clean workflow, and robust developer hooks. Weaknesses: no permanent free plan, hard caps on Starter, and white‑label/client portal gated to Enterprise. Value is fair for teams replacing a patchwork of tools, while solo users should weigh the 10‑article cap. Overall, it’s a solid pick if you want one platform to rank on Google and get cited by AI.

Overview

Frase, by Frase, Inc., is an AI SEO platform that researches topics, drafts in your brand voice, scores for Google and AI search, and publishes to your CMS. It tracks citations across ChatGPT, Gemini, Perplexity, and more, then monitors and fixes content decay. Teams use Frase to run a full research–write–optimize–publish loop with API access and agency/enterprise controls.

Screenshot

Frase product screenshot

Score breakdown

Overall score

7.5/10
Output quality7.5/10
Ease of use8.0/10
Value for money7.0/10
Features & tools8.0/10
API & integrations7.0/10
Support & docs7.5/10

Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.

Expert review

C

CBAI Editorial Team

Compare Best AI · Editorial Team

## Overview

How we tested

Days tested

7 days

Tasks evaluated

  • ·Build an SEO+GEO brief from a target query
  • ·Draft long‑form content in brand voice via the Agent
  • ·Publish to WordPress and track AI citations
  • ·Trigger Content Guard and approve a republish

Method

Compared against Surfer SEO and Clearscope using identical inputs

Reviewer

CBAI Editorial Team

Plans & pricing

Starter

$49/mo

Solos and single-site teams

  • 1 seat, 1 site
  • 10 articles/mo; 50 audit pages/mo
  • AI Visibility: ChatGPT & Google AI
  • API access: 250 req/mo
  • Content Guard watches 3 pages
Most Popular

Professional

$129/mo

In‑house teams and SMBs

  • 3 seats, 5 sites (extra seats $29/mo)
  • 40 articles/mo; 250 audit pages/mo
  • AI Visibility adds Perplexity
  • API access: 1,000 req/mo
  • Content Guard watches 15 pages

Scale

$299/mo

Agencies and multi‑brand teams

  • 5 seats, up to 10 domains (extra seats $29/mo)
  • 100 articles/mo; 1,000 audit pages/mo
  • AI Visibility adds Claude & Gemini
  • API access: 3,000 req/mo
  • Content Guard watches 50 pages

Enterprise

Custom

Large orgs needing security & white‑label

  • Custom seats, limits, and API
  • SSO/SAML, SLA, dedicated manager
  • White‑label reports & client portal
  • 24 months history

Pricing may vary by region. Always verify on the vendor's website.

Feature comparison

FeatureFraseSurfer SEOClearscope
AI Visibility
Multi-engine AI visibility tracking
Publishing
One‑click publish to WordPress, Webflow, Sanity, Wix
Maintenance
Content decay monitoring with drafted fixes
On‑site
Conversational Q&A widget (Frase Answers)
Platform
Hosted CMS (FraseCMS) option
Developers
Public REST API access
Included Partial / add-on Not included

Is it right for you?

Good fit for

In‑house content teams

Runs the full research→write→optimize→publish loop with clear limits and CMS integrations.

Agencies

Multi‑site limits, client‑ready reports, and scaling to 100 articles/month on Scale.

Solo creators

Starter plan covers 10 articles/month with SEO+GEO scoring and AI monitoring.

Technical marketers

API and webhooks automate briefs, audits, publishing, and AI visibility tracking.

Less suited for

Free‑only users

There’s no permanent free tier—only a 7‑day trial.

Unlimited output seekers

Monthly caps apply; overages are optional on Pro/Scale and disabled by default.

Teams needing white‑label on lower tiers

White‑label reports and client portal require Enterprise.

User reviews

3.8

Editorial score

5
45%
4
26%
3
8%
2
5%
1
1%

Distribution is estimated from our editorial score. Verified user reviews coming soon.

Use cases

Typical ways teams rely on this tool — from everyday tasks to specialized workflows.

  • SEO content briefs
  • AI content drafting in brand voice
  • AI visibility tracking across engines
  • Site audit and decay fixes
  • Programmatic SEO via API
  • One‑click CMS publishing

Integrations

Reported connectors

Apps and services commonly connected out of the box or via official connectors.

  • WordPress
  • Webflow
  • Google Search Console

Privacy & compliance

Security & data practices

Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.

  • SOC 2 Type II
  • GDPR compliant
  • No training on customer data (generalized models)

Details

Category

Marketing

Price

  • Starter $49/mo ($39/mo annual)
  • Professional $129/mo ($103/mo annual)
  • Scale $299/mo ($239/mo annual)
  • Enterprise custom

Free version

No

Best for

  • In‑house content teams publishing weekly
  • Agencies managing multiple client sites
  • Solo creators needing research-to-publish workflow
  • Technical marketers automating briefs and audits

Frequently asked questions

Frase

Frase

Marketing

Ready to get started?

Visit the Frase website to explore plans and pricing.

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