Frase
by Frase, Inc.
AI SEO built to rank and get cited.
Score
Score
Our verdict
Frase has evolved into a full “content operating system” that covers research, drafting in your brand voice, dual SEO+GEO scoring, AI visibility tracking, and one‑click publishing to WordPress, Webflow, Sanity, Wix, or its own FraseCMS. In testing, the Agent reliably produced publish‑ready drafts and the Content Guard caught slipping pages quickly, drafting fixes we could approve and republish. The new pricing is simpler: features are consistent and limits scale—10/40/100 articles per month on Starter/Pro/Scale—with API access on every plan. Strengths include multi‑engine AI visibility (ChatGPT, Google AI, Perplexity; Scale adds Claude and Gemini), a clean workflow, and robust developer hooks. Weaknesses: no permanent free plan, hard caps on Starter, and white‑label/client portal gated to Enterprise. Value is fair for teams replacing a patchwork of tools, while solo users should weigh the 10‑article cap. Overall, it’s a solid pick if you want one platform to rank on Google and get cited by AI.
Overview
Screenshot
Score breakdown
Overall score
Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.
Expert review
CBAI Editorial Team
Compare Best AI · Editorial Team
## Overview
How we tested
Days tested
7 days
Tasks evaluated
- ·Build an SEO+GEO brief from a target query
- ·Draft long‑form content in brand voice via the Agent
- ·Publish to WordPress and track AI citations
- ·Trigger Content Guard and approve a republish
Method
Compared against Surfer SEO and Clearscope using identical inputs
Reviewer
CBAI Editorial Team
Plans & pricing
Starter
Single site solo operators
- Seats: 1; Domains: 1
- Articles/mo: 10; Audit pages/mo: 50; AI generations/mo: 25
- AI diagrams/infographics: not included
- Over limit: holds at limit (no surprise bill)
- Content calendar / internal linking / omni-channel: not included
- Content Guard pages: 10
- AI Visibility: ChatGPT + Google AI; 50 prompts
- API/MCP/CLI: 5,000/mo
- Historical data: current only
- Client reports / white-label / SSO: not included
Professional
In-house content teams
- Seats: 3 (+$29/mo extra); Domains: 5
- Articles: 40; Audit pages: 250; AI generations: 100; Diagrams: 20
- Optional pay-as-you-go overages (off by default)
- Content calendar, internal linking, omni-channel atomization: included
- AI crawler monitoring; Perplexity on AI Visibility
- Content Guard: 75 pages
- API/MCP/CLI: 20,000/mo; History: 3 months
- Exportable client reports: not included (Scale+)
Scale
Agencies and multi-site brands
- Seats: 5 (+$29/mo); Domains: 10
- Articles: 100; Audit pages: 1,000; AI generations: 350; Diagrams: 50
- Content Guard: 300 pages
- AI Visibility adds Claude + Gemini; 500 prompts
- Exportable client-ready reports: included
- API/MCP/CLI: 50,000/mo; History: 12 months
- White-label portal: not included (Enterprise)
Enterprise
Large orgs
- Custom seats/domains/limits
- White-label reports & branded client portal
- SSO/SAML
- Dedicated AM + SLA
- 24-month history
- All AI engines tracked
Pricing may vary by region. Always verify on the vendor's website.
Feature comparison
| Feature | Frase | Surfer SEO | Clearscope |
|---|---|---|---|
| AI Visibility | |||
| Multi-engine AI visibility tracking | |||
| Publishing | |||
| One‑click publish to WordPress, Webflow, Sanity, Wix | |||
| Maintenance | |||
| Content decay monitoring with drafted fixes | |||
| On‑site | |||
| Conversational Q&A widget (Frase Answers) | |||
| Platform | |||
| Hosted CMS (FraseCMS) option | |||
| Developers | |||
| Public REST API access | |||
Is it right for you?
Good fit for
In‑house content teams
Runs the full research→write→optimize→publish loop with clear limits and CMS integrations.
Agencies
Multi‑site limits, client‑ready reports, and scaling to 100 articles/month on Scale.
Solo creators
Starter plan covers 10 articles/month with SEO+GEO scoring and AI monitoring.
Technical marketers
API and webhooks automate briefs, audits, publishing, and AI visibility tracking.
Less suited for
Free‑only users
There’s no permanent free tier—only a 7‑day trial.
Unlimited output seekers
Monthly caps apply; overages are optional on Pro/Scale and disabled by default.
Teams needing white‑label on lower tiers
White‑label reports and client portal require Enterprise.
User reviews
Editorial score
Distribution is estimated from our editorial score. Verified user reviews coming soon.
Use cases
Typical ways teams rely on this tool — from everyday tasks to specialized workflows.
- SEO content briefs
- AI content drafting in brand voice
- AI visibility tracking across engines
- Site audit and decay fixes
- Programmatic SEO via API
- One‑click CMS publishing
Integrations
Reported connectors
Apps and services commonly connected out of the box or via official connectors.
- WordPress
- Webflow
- Google Search Console
Privacy & compliance
Security & data practices
Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.
- SOC 2 Type II
- GDPR compliant
- No training on customer data (generalized models)
Details
Category
Price
- Starter $49/mo monthly or $39/mo annual
- Professional $129/$103
- Scale $299/$239
- Enterprise custom. FraseCMS add-on: Free included
- Basic $19/mo
- Pro $99/mo.
Free version
Best for
- In‑house content teams publishing weekly
- Agencies managing multiple client sites
- Solo creators needing research-to-publish workflow
- Technical marketers automating briefs and audits
Frequently asked questions
Frase
Marketing
Ready to get started?
Visit the Frase website to explore plans and pricing.
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