Imagify

Imagify

by WP Media

WordPress image compression plugin by WP Rocket makers with smart optimization

by CompareBestAI Team
7.5/10

Score

3.8 out of 5 · our score
Compare

Our verdict

Imagify (from the WP Rocket team) compresses WordPress images with smart optimization, WebP conversion, and automatic bulk processing.

Overview

Imagify is an image optimization tool from the WP Rocket team that compresses images and converts them to modern formats for faster websites. Its workflow is simple, making it a good fit for WordPress users who want better performance without fiddly setup.

Screenshot

Imagify product screenshot

Score breakdown

Overall score

7.5/10
Output quality7.8/10
Ease of use8.5/10
Value for money7.0/10
Features & tools7.3/10
API & integrations6.5/10
Support & docs7.5/10

Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.

Expert review

C

CompareBestAI Team

Compare Best AI · Editorial Team

Imagify is an image optimization plugin from the makers of WP Rocket. It compresses images on upload and converts them to WebP format, with three compression levels: Normal (lossless), Aggressive (smart lossy), and Ultra (maximum compression).

How we tested

Days tested

10 days

Tasks evaluated

  • ·Compression quality testing
  • ·WebP conversion
  • ·Bulk optimization
  • ·WP Rocket integration

Method

Compared against ShortPixel and Smush for image optimization

Reviewer

CompareBestAI Team

Plans & pricing

Free

$0/mo/monthly

Small sites

  • 20MB/mo
  • 3 compression modes
  • WebP conversion
  • Auto-optimize

Starter

$4.99/mo/monthly

Regular sites

  • 500MB/mo
  • Bulk optimization
  • API access
Most Popular

Growth

$9.99/mo/monthly

Active sites

  • 2GB/mo
  • All features
  • Priority support

Pricing may vary by region. Always verify on the vendor's website.

Feature comparison

FeatureImagifyShortPixelSmush
Integration
WP Rocket integration
Format
WebP conversion
Included Partial / add-on Not included

Is it right for you?

Good fit for

WP Rocket users

Seamless integration from the same team

WordPress sites

Auto-optimize on upload with bulk processing

Less suited for

Maximum value seekers

ShortPixel offers more credits per dollar

AVIF needs

No AVIF conversion yet (ShortPixel has this)

User reviews

3.8

Editorial score

5
45%
4
26%
3
8%
2
5%
1
1%

Distribution is estimated from our editorial score. Verified user reviews coming soon.

Use cases

Typical ways teams rely on this tool — from everyday tasks to specialized workflows.

  • Image optimization
  • WebP conversion
  • WordPress performance
  • Bulk compression

Integrations

Reported connectors

Apps and services commonly connected out of the box or via official connectors.

  • WordPress
  • WP Rocket
  • WooCommerce
  • NextGen Gallery
  • API

Details

Category

Security & IT

Price

  • $0/mo

Free version

true

Best for

  • WordPress image optimization
  • WebP conversion
  • simple website speed gains

Frequently asked questions

Imagify

Imagify

Security & IT

Ready to get started?

Visit the Imagify website to explore plans and start your free trial.

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