Imagify
by WP Media
WordPress image compression plugin by WP Rocket makers with smart optimization
Score
Score
Our verdict
Imagify (from the WP Rocket team) compresses WordPress images with smart optimization, WebP conversion, and automatic bulk processing.
Overview
Screenshot
Score breakdown
Overall score
Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.
Expert review
CBAI Editorial Team
Compare Best AI · Editorial Team
Imagify is an image optimization plugin from the makers of WP Rocket. It compresses images on upload and converts them to WebP format, with three compression levels: Normal (lossless), Aggressive (smart lossy), and Ultra (maximum compression).
How we tested
Days tested
10 days
Tasks evaluated
- ·Compression quality testing
- ·WebP conversion
- ·Bulk optimization
- ·WP Rocket integration
Method
Compared against ShortPixel and Smush for image optimization
Reviewer
CBAI Editorial Team
Plans & pricing
Starter
Light optimization (~200 images/mo)
- 20MB/month
- Approx. 200 images/month
- Unlimited websites
- Max upload 2MB/image
- No credit card required
Growth
~5,000 images/month
- 500MB/month
- Approx. 5,000 images/month
- Unlimited websites
- $5 per additional GB
Infinite
Unlimited quota
- Unlimited images
- Unlimited websites
- Unlimited upload size
Pricing may vary by region. Always verify on the vendor's website.
Feature comparison
| Feature | Imagify | ShortPixel | Smush |
|---|---|---|---|
| Integration | |||
| WP Rocket integration | |||
| Format | |||
| WebP conversion | |||
Is it right for you?
Good fit for
WP Rocket users
Seamless integration from the same team
WordPress sites
Auto-optimize on upload with bulk processing
Less suited for
Maximum value seekers
ShortPixel offers more credits per dollar
AVIF needs
No AVIF conversion yet (ShortPixel has this)
User reviews
Editorial score
Distribution is estimated from our editorial score. Verified user reviews coming soon.
Use cases
Typical ways teams rely on this tool — from everyday tasks to specialized workflows.
- Image optimization
- WebP conversion
- WordPress performance
- Bulk compression
Integrations
Reported connectors
Apps and services commonly connected out of the box or via official connectors.
- WordPress
- WP Rocket
- WooCommerce
- NextGen Gallery
- API
Details
Category
Price
- Starter free (20MB/mo)
- Growth $5.99/mo ($4.99/mo yearly)
- Infinite $11.99/mo ($9.99/mo yearly)
Free version
Best for
- WordPress image optimization
- WebP conversion
- simple website speed gains
Frequently asked questions
Imagify
Security & IT
Ready to get started?
Visit the Imagify website to explore plans and start your free trial.
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