CleverTap
Top RatedMost Popular

CleverTap

by CleverTap

Customer engagement platform with AI-powered segmentation, push, email, and in-app messaging

by CompareBestAI Team
8.0/10

Score

4.0 out of 5 · our score
Compare

Our verdict

CleverTap is an enterprise customer engagement platform with AI-powered segmentation, multi-channel messaging, and real-time analytics for mobile-first businesses.

Overview

CleverTap is a retention and customer engagement platform that combines analytics, segmentation, messaging, and personalization for apps and digital products. It is aimed at larger growth teams that need behavior-based automation across push, in-app, email, and WhatsApp-like channels.

Screenshot

CleverTap product screenshot

Score breakdown

Overall score

8.0/10
Output quality8.3/10
Ease of use6.5/10
Value for money6.0/10
Features & tools8.5/10
API & integrations8.0/10
Support & docs7.5/10

Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.

Expert review

C

CompareBestAI Team

Compare Best AI · Editorial Team

CleverTap is an enterprise customer engagement and retention platform used by major apps like Vodafone, Domino's, and BookMyShow. It combines analytics, segmentation, and multi-channel messaging.

How we tested

Days tested

21 days

Tasks evaluated

  • ·Segmentation testing
  • ·Multi-channel messaging
  • ·AI features
  • ·Analytics

Method

Compared against Braze and OneSignal

Reviewer

CompareBestAI Team

Plans & pricing

Essentials

Custom

Growing apps

  • Up to 100K MAU
  • Push + email + SMS
  • Segmentation
  • Basic analytics
Most Popular

Advanced

Custom

Large apps

  • Custom MAU
  • Clever.AI
  • Predictive segmentation
  • All channels
  • Advanced analytics

Pricing may vary by region. Always verify on the vendor's website.

Feature comparison

FeatureCleverTapBrazeOneSignal
AI predictive engagement
Included Partial / add-on Not included

Is it right for you?

Good fit for

Mobile-first enterprises

Full engagement platform with AI-powered targeting

Less suited for

Small apps

Enterprise pricing is overkill for small user bases

Simple push needs

OneSignal is simpler and free

User reviews

4.0

Editorial score

5
48%
4
28%
3
6%
2
4%
1
0%

Distribution is estimated from our editorial score. Verified user reviews coming soon.

Integrations

Reported connectors

Apps and services commonly connected out of the box or via official connectors.

  • ["iOS", "Android", "Web", "Segment", "Zapier", "Salesforce", "mParticle"]

Details

Category

Niche / Other

Price

  • Contact sales

Free version

No

Best for

  • Mobile app retention
  • Behavior-based messaging
  • Customer lifecycle analytics

Frequently asked questions

CleverTap

CleverTap

Niche / Other

Ready to get started?

Visit the CleverTap website to explore plans and pricing.

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