OneSignal
Editor's ChoiceBest ValueMost Popular

OneSignal

by OneSignal

Free push notification service for web and mobile apps with segmentation

Reviewed October 2026by CBAI Editorial Team
8.0/10

Score

4.0 out of 5 · our score

Our verdict

OneSignal is the most popular push notification service with a generous free tier, supporting web push, mobile push, email, SMS, and in-app messaging.

Overview

OneSignal is a customer messaging platform for push notifications, email, in-app messages, SMS, and journey orchestration. It is widely used by app and web product teams because it offers a generous free tier and developer-friendly APIs.

Screenshot

OneSignal product screenshot

Score breakdown

Overall score

8.0/10
Output quality8.0/10
Ease of use7.5/10
Value for money9.0/10
Features & tools8.0/10
API & integrations8.5/10
Support & docs6.5/10

Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.

Expert review

C

CBAI Editorial Team

Compare Best AI · Editorial Team

OneSignal is the leading push notification platform used by 1M+ apps and websites. The free tier supports unlimited web push subscribers and up to 10,000 mobile subscribers — significantly more generous than alternatives.

How we tested

Days tested

30 days

Tasks evaluated

  • ·Web push setup
  • ·Mobile push
  • ·Segmentation
  • ·Email integration
  • ·API testing

Method

Compared against Firebase and Pushover

Reviewer

CBAI Editorial Team

Plans & pricing

Free

$0/month

Individuals and orgs just starting messaging

  • All channels
  • Basic automation and analytics
  • OneSignal AI and MCP
  • Basic personalization
  • Email: 10,000 sends/month
  • Unlimited mobile push for up to 1,000 MAU
  • Web push: max 10,000 subscribers per send
Most Popular

Growth

$19/month

Small teams optimizing growth

  • Platform fee starts at $19/mo plus channel usage
  • Increased automation
  • More integrations
  • Prioritized support
  • Better analytics and personalization
  • Email: 20,000 free sends/month then $1.50/1,000
  • Mobile push: $0.012 per MAU
  • Web push: $0.004 per subscriber

Professional

Custom

Growing businesses needing advanced marketing analytics

  • Everything in Growth
  • Advanced marketing and analytics
  • All integrations
  • Advanced experiments
  • Advanced permission management
  • Annual contract with volume discounts

Enterprise

Custom

Organizations operating advanced campaigns at scale

  • Everything in Professional
  • Unlimited personalization
  • Extended reporting history
  • Security and compliance packages
  • Custom SLA

Pricing may vary by region. Always verify on the vendor's website.

Feature comparison

FeatureOneSignalFirebasePusher
Unlimited free web push
Included Partial / add-on Not included

Is it right for you?

Good fit for

Push notifications

Most popular platform with generous free tier

Multi-channel

Web, mobile, email, SMS, and in-app in one

Less suited for

Enterprise SLA

Limited support on free/growth plans

Complex analytics

Dedicated analytics tools offer more depth

User reviews

4.0

Editorial score

5
48%
4
28%
3
6%
2
4%
1
0%

Distribution is estimated from our editorial score. Verified user reviews coming soon.

Use cases

Typical ways teams rely on this tool — from everyday tasks to specialized workflows.

  • Push notifications
  • Web push
  • Mobile push
  • Email
  • SMS
  • In-app messaging

Integrations

Reported connectors

Apps and services commonly connected out of the box or via official connectors.

  • iOS
  • Android
  • Web
  • React Native
  • Flutter
  • Unity
  • Segment
  • Zapier
  • REST API

Privacy & compliance

Security & data practices

Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.

  • GDPR-ready
  • SSO/SAML

Details

Category

Niche / Other

Price

  • Free $0/mo
  • Growth from $19/mo
  • Professional custom (annual)
  • Enterprise custom (annual)

Free version

true

Best for

  • Push notifications at scale
  • Lifecycle messaging
  • Cross-channel customer engagement

Frequently asked questions

OneSignal

OneSignal

Niche / Other

Ready to get started?

Visit the OneSignal website to explore plans and start your free trial.

Try OneSignal free

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