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Folk

by Folk

AI-powered CRM for seamless relationship management.

Reviewed October 2026by CBAI Editorial Team
8.0/10

Score

4.0 out of 5 · our score
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Sales & CRM

Our verdict

Folk is an AI-driven CRM designed to streamline contact management and enhance sales processes. It offers a user-friendly interface with features like pipeline management, email campaigns, and contact enrichment. While it provides essential CRM functionalities, it may lack some advanced features required by larger enterprises. Overall, Folk is a solid choice for small to medium-sized teams seeking an efficient CRM solution.

Overview

Folk is an AI-powered Customer Relationship Management (CRM) platform that acts as a proactive sales assistant for teams. It centralizes contacts, automates data enrichment, and scales personalized outreach, integrating deeply with Gmail and LinkedIn. Trusted by over 4,000 service businesses worldwide, Folk simplifies relationship management and deal closure. ([help.folk.app](https://help.folk.app/en/articles/4834915-introduction-what-s-folk?utm_source=openai))

Score breakdown

Overall score

8.0/10
Output quality8.5/10
Ease of use8.0/10
Value for money7.5/10
Features & tools8.0/10
API & integrations7.0/10
Support & docs7.5/10

Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.

Expert review

C

CBAI Editorial Team

Compare Best AI · Editorial Team

## Overview

How we tested

Days tested

7 days

Tasks evaluated

  • ·Core Sales & CRM workflow test
  • ·Pricing and plan evaluation
  • ·Feature completeness review
  • ·Ease of use and onboarding assessment

Method

Compared against HubSpot CRM and Salesforce using identical inputs

Reviewer

CBAI Editorial Team

Plans & pricing

Most Popular

Standard

$30/month

Teams starting with pipeline CRM

  • Pipeline management
  • Email campaigns
  • AI Assistants: Research Assistant, Workflow Assistant
  • Magic fields (AI)
  • LinkedIn extension (folkX)
  • Email, calendar & WhatsApp sync
  • Scan business cards; record voice notes
  • Messages: 2,000/member/month
  • Sequences: not included (Premium+)
  • LinkedIn/Gmail templates: included
  • Campaign analytics: included
  • Custom domains: 1
  • Dashboards: not included
  • SSO: not included
  • Interactions sharing: last 30 interactions
  • Reminders: included
  • Workspace roles: included
  • Group-level permissions: not included
  • Security controls (internal/sensitive interactions): not included
  • 1:1 onboarding: not included

Premium

$60/month

Teams needing sequences and dashboards

  • Everything in Standard
  • Email sequences
  • Dashboards
  • Messages: 5,000/member/month
  • Custom domains: 3
  • Enterprise-only security/onboarding: not included

Enterprise

$100/month

Large teams needing custom limits and security

  • Everything in Standard & Premium
  • Custom limits for enrichments, messages, account sync, AI fields
  • Security controls (Internal interactions, Sensitive interactions)
  • Group-level permissions
  • 1:1 onboarding with dedicated account manager
  • Messages & custom domains: custom limits

Pricing may vary by region. Always verify on the vendor's website.

Feature comparison

FeatureFolkHubSpot CRMSalesforce
Pipeline Management
Email Campaigns
Contact Enrichment
AI Assistants
LinkedIn Extension
Email, Calendar & WhatsApp Sync
Included Partial / add-on Not included

Is it right for you?

Good fit for

Small Teams

Ideal for small teams needing essential CRM features.

Growing Businesses

Suitable for businesses requiring advanced CRM capabilities.

Service Industries

Tailored for service businesses focusing on relationship management.

Less suited for

Large Enterprises

May lack some enterprise-level features required by large organizations.

Highly Customizable Needs

Limited customization options compared to some competitors.

User reviews

4.0

Editorial score

5
48%
4
28%
3
6%
2
4%
1
0%

Distribution is estimated from our editorial score. Verified user reviews coming soon.

Use cases

Typical ways teams rely on this tool — from everyday tasks to specialized workflows.

  • Sales Management
  • Customer Relationship
  • Email Marketing
  • Data Enrichment

Integrations

Reported connectors

Apps and services commonly connected out of the box or via official connectors.

  • Zapier
  • Make
  • Gmail
  • Outlook
  • LinkedIn

Privacy & compliance

Security & data practices

Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.

  • SOC 2
  • GDPR-ready
  • No training on user data

Details

Category

Sales & CRM

Price

  • Standard $24/member/mo annual ($288/yr) or $30/mo monthly
  • Premium $48/member/mo annual ($576/yr) or $60/mo
  • Enterprise from $80/member/mo annual ($960/yr) or from $100/mo. 14-day full-feature trial, no card.

Free version

false

Best for

  • Contact management and enrichment
  • Email campaigns and sequences
  • Pipeline management and deal tracking

Frequently asked questions

Folk

Folk

Sales & CRM

Ready to get started?

Visit the Folk website to explore plans and start your free trial.

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