GetResponse (AI)
by GetResponse S.A.
Email marketing and automation with AI-powered content creation.
Score
Score
Our verdict
GetResponse is a versatile email marketing platform combining automation, landing pages, webinars, and AI content creation at competitive pricing. It bridges the gap between simple tools like Mailchimp and enterprise platforms like HubSpot. Best for SMBs wanting more than basic email at a reasonable price. The main caveat is that no single feature is best-in-class — it's a strong generalist.
Overview
Screenshot
Score breakdown
Overall score
Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.
Expert review
CBAI Editorial Team
Compare Best AI · Editorial Team
GetResponse positions itself as a marketing automation platform that goes beyond email with landing pages, webinars, conversion funnels, and AI-powered content generation. This breadth makes it an attractive all-in-one option for businesses that don't want to pay HubSpot prices.
How we tested
Days tested
14 days
Tasks evaluated
- ·Email campaign creation
- ·Automation workflow building
- ·Landing page design
- ·Webinar setup and hosting
- ·AI content generation quality
- ·E-commerce integration testing
Method
Side-by-side with Mailchimp and ActiveCampaign on identical marketing campaigns
Reviewer
CBAI Editorial Team
Plans & pricing
Email Marketing
Small businesses starting with email marketing
- Unlimited emails
- AI email generator
- Landing pages
- Signup forms
- Autoresponders
- No automation workflows
- No webinars
Marketing Automation
Growing businesses needing automation and webinars
- Everything in Email Marketing
- Visual automation builder
- Webinars (100 attendees)
- Contact scoring
- Sales funnels
- Advanced segmentation
E-commerce Marketing
Online stores with advanced marketing needs
- Everything in Marketing Automation
- Transactional emails
- Product recommendations
- Abandoned cart recovery
- Promo codes
- Web push notifications
GetResponse MAX
Enterprise marketing teams
- Everything in E-commerce
- Dedicated IP
- Dedicated account manager
- SSO
- Transactional SMS
- Compliance assistance
Pricing may vary by region. Always verify on the vendor's website.
Feature comparison
| Feature | GetResponse (AI) | Mailchimp | ActiveCampaign |
|---|---|---|---|
| Email marketing | |||
| Automation | |||
| Visual automation builder | |||
| Extra | |||
| Webinar hosting | |||
| Landing page builder | |||
| Conversion funnels | |||
| Pricing | |||
| Free tier | |||
Is it right for you?
Good fit for
Growing SMBs
More automation depth than Mailchimp at competitive pricing without HubSpot's complexity.
Webinar hosts
Built-in webinar hosting with registration, reminders, and follow-up automation in one platform.
E-commerce businesses
Shopify/WooCommerce integration with abandoned cart, product recommendations, and transactional emails.
Lead generation teams
Landing pages, conversion funnels, and signup forms capture and nurture leads automatically.
Less suited for
Enterprise marketing
HubSpot and Salesforce Marketing Cloud offer deeper enterprise features and CRM integration.
Simple newsletter needs
Mailchimp or Kit are simpler and cheaper for basic newsletter publishing.
Best-in-class automation
ActiveCampaign's automation engine is more sophisticated for complex, multi-branch workflows.
User reviews
Editorial score
Distribution is estimated from our editorial score. Verified user reviews coming soon.
Use cases
Typical ways teams rely on this tool — from everyday tasks to specialized workflows.
- Email Marketing
- Marketing Automation
- Landing Pages
- Webinars
- E-Commerce Marketing
- Lead Generation
- SMS Marketing
Integrations
Reported connectors
Apps and services commonly connected out of the box or via official connectors.
- Shopify
- WooCommerce
- WordPress
- Zapier
- Salesforce
- PayPal
- Stripe
- Google Analytics
- Microsoft Dynamics
- Magento
- PrestaShop
Privacy & compliance
Security & data practices
Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.
- GDPR-ready
- SOC 2
- SSO/SAML
Details
Category
Price
- Free (500 contacts)
- Email Marketing $15.60/mo
- Automation $48.40/mo
- E-commerce $97.60/mo
Free version
Best for
- Email marketing campaigns with AI content generation
- Marketing automation workflows and lead nurturing
- Combined email, landing page, and webinar platform
Frequently asked questions
GetResponse (AI)
Niche / Other
Ready to get started?
Visit the GetResponse (AI) website to explore plans and start your free trial.
Was this page helpful?
Compare Best AI may earn a commission when you click links on this page. This does not influence our editorial scores or recommendations. Advertiser disclosure