Quick Answer: Amplitude does not publish a fixed Enterprise price. Enterprise uses custom, event-based pricing based on volume and organizational requirements. Compared with Growth, Enterprise adds stronger governance and scale features including Data Access Controls, advanced user management with RBAC, unlimited projects per portfolio, unlimited monitoring and alerts, 50,000 monthly Session Replays and 5,000 active AI Visibility prompts.
If you're researching Amplitude Enterprise pricing, avoid relying on old fixed annual estimates.
Amplitude's current pricing structure is substantially different from older MTU-based pricing guides. Free now includes 2 million events per month, Plus starts at $0 for the first 2 million monthly events, while Growth and Enterprise both use custom event-based pricing.
The real enterprise buying question is therefore not simply:
“How much does Amplitude Enterprise cost?”
It is:
“Which usage, governance and scale requirements will determine our quote?”
Last Updated: September 3, 2026
Amplitude Pricing at a Glance
| Plan | Published Pricing | Primary Fit |
|---|---|---|
| Free | $0 | Individuals and evaluation |
| Plus | Starts at $0 | Small teams |
| Growth | Custom | Scaling businesses |
| Enterprise | Custom | Large organizations with complex requirements |
Amplitude currently says every plan includes the broader platform and unlimited seats. Free includes 2 million events per month, while Plus starts at $0 for the first 2 million monthly events and can scale with event volume.
How Much Does Amplitude Enterprise Cost?
Amplitude does not publish a fixed Enterprise dollar price.
The official pricing page lists Enterprise as:
Custom — Event based pricing
and requires buyers to contact sales. Amplitude also explains that pricing for larger teams depends on volume and feature requirements.
Therefore, statements such as:
“Amplitude Enterprise costs $50,000 per year”
or
“Enterprise always costs $30K–$150K”
should not be presented as confirmed vendor pricing.
Private buyer reports can be useful context, but they should be clearly labeled as third-party estimates—not as Amplitude's official price.
What Does Amplitude Enterprise Include?
Enterprise includes everything in Growth plus additional capabilities designed for scale, governance and sensitive-data management.
Current published Enterprise benefits include:
- Unlimited projects per portfolio
- Data Access Controls
- Unlimited monitoring and alerts
- 50,000 monthly Session Replays
- 5,000 active AI Visibility prompts
- Advanced user management including RBAC
- AI Agents and MCP
These differences matter because enterprise analytics cost is often justified less by another chart or dashboard and more by permissions, governance and organizational scale.
Amplitude Growth vs Enterprise
| Feature | Growth | Enterprise |
|---|---|---|
| Pricing | Custom | Custom |
| Pricing basis | Event-based | Event-based |
| AI Agents & MCP | Yes | Yes |
| SSO | Yes | Yes |
| Project permissions | Yes | Yes |
| Session Replay allowance | 20,000/month | 50,000/month |
| AI Visibility prompts | 2,500 | 5,000 |
| Monitoring & alerts | Included | Unlimited |
| Unlimited projects per portfolio | No | Yes |
| Data Access Controls | No | Yes |
| Advanced user management / RBAC | More limited | Yes |
Amplitude currently lists SSO and Project Permissions under Growth, so SSO alone is not a reason to automatically buy Enterprise.
Do You Need Enterprise for AI Agents?
No.
Amplitude currently includes AI Agents and MCP across its plan structure, including lower tiers.
Enterprise becomes more relevant when those analytics and AI workflows need stronger access controls, portfolio scale and governance.
Amplitude also says its AI agents operate inside the customer's authenticated organization and respect existing access and governance boundaries.
Data Access Controls
Data Access Controls are one of the clearest Enterprise-specific differentiators.
Amplitude's DAC system allows organizations to classify sensitive information such as:
- personally identifiable information;
- revenue-related data;
- other sensitive event or property data.
Users without permission can then be prevented from viewing analytics assets containing those classified properties.
For companies dealing with regulated, confidential or financially sensitive analytics data, this can be more important than additional reporting functionality.
Role-Based Access Control
Amplitude's RBAC system controls which areas users can access and which actions they can perform.
Amplitude made centralized RBAC with custom roles generally available in January 2026, emphasizing more granular enterprise administration across Analytics, Data, Experiment, Session Replay and Guides & Surveys.
This can help larger organizations create differentiated permissions for analysts, product teams, engineers, data-governance users and administrators.
Session Replay Limits
Current standard plan allowances include:
Growth: 20,000 monthly Session Replays
Enterprise: 50,000 monthly Session Replays
Amplitude also indicates that additional replay capacity can be purchased on Growth and Enterprise.
This means Session Replay usage should be included in your procurement forecast rather than treated as unlimited by default.
AI Visibility Limits
Amplitude now includes AI-search visibility capabilities within its platform.
Current published active-prompt allowances are:
| Plan | Active AI Visibility Prompts |
|---|---|
| Free | 500 |
| Plus | 1,000 |
| Growth | 2,500 |
| Enterprise | 5,000 |
For enterprises monitoring how a brand appears across AI-generated answers, this allowance can influence plan selection.
What Drives an Enterprise Quote?
Amplitude explicitly describes Growth and Enterprise as event-based custom pricing.
Before contacting sales, prepare a forecast covering:
- Monthly event volume.
- Required Session Replay volume.
- Number of AI Visibility prompts.
- Projects and portfolio structure.
- Data Access Control requirements.
- User-management and RBAC requirements.
- Data-retention needs.
- Experimentation or Activation requirements.
- Support and onboarding expectations.
- Expected growth during the contract term.
The objective is to request pricing for your actual workload, not simply ask for an Enterprise list price that does not exist.
Are There Add-On Costs?
Yes, certain Growth and Enterprise capabilities can be purchased as add-ons.
Amplitude's pricing documentation specifically notes additional functionality available to Growth and Enterprise customers, including Activation-related capabilities.
That makes it important to request an itemized proposal separating:
core plan + usage + add-ons + support + retention/governance requirements
Is Amplitude Enterprise Worth It?
Amplitude Enterprise makes the most sense when your organization needs more than advanced analytics.
Growth already covers substantial functionality, including advanced behavioral exploration, monitoring, SSO and project permissions.
Enterprise is easier to justify when your requirements include:
Data Access Controls + advanced RBAC + unlimited portfolio projects + substantially higher replay/AI visibility limits + stronger enterprise governance.
If those requirements are absent, Growth may offer much of the functionality your team actually uses.
Final Verdict
Amplitude Enterprise has no public fixed price in 2026. Pricing is custom and event-based.
The primary Enterprise differentiators are not generic “AI features.” They are the stronger organizational capabilities around:
governance, permissions, data access, scale and higher usage limits.
Before requesting a quote, determine your projected events, Session Replay volume, AI Visibility usage, project structure and security requirements.
Then ask Amplitude to quote the exact workload.
Compare Growth vs Enterprise Requirements Before Requesting a Quote →
Frequently Asked Questions
How much does Amplitude Enterprise cost?
Amplitude does not publish a fixed Enterprise price. The current plan uses custom, event-based pricing based on volume and business requirements.
Is Amplitude Enterprise priced per user?
Amplitude currently advertises unlimited seats across its plans. Growth and Enterprise pricing is described as event-based rather than a standard per-seat model.
What is the difference between Growth and Enterprise?
Growth includes advanced analytics, monitoring, SSO and project permissions. Enterprise adds stronger scale and governance features such as Data Access Controls, advanced user management with RBAC and unlimited projects per portfolio.
Does Enterprise include RBAC?
Yes. Amplitude lists advanced user management including RBAC under Enterprise, and its documentation describes RBAC as a system for controlling feature and project access across the platform.
Does Enterprise include Data Access Controls?
Yes. Amplitude uses Data Access Controls to restrict access to classified sensitive properties such as PII and revenue data.
Do I need Enterprise for SSO?
No. Amplitude currently includes SSO and Project Permissions in Growth.
Are AI Agents Enterprise-only?
No. AI Agents and MCP are available beyond Enterprise; plan limits and other capabilities differ.
