Tally.so (AI)
by Tally BV
AI-built forms with a generous free plan.
Score
Score
Our verdict
Tally’s 2026 release leans into AI while keeping its standout free plan. Tally AI can generate, edit, and even troubleshoot forms directly from natural‑language prompts, which meaningfully speeds up setup. Crucially, you don’t hit arbitrary response caps on Free, and payments, signatures, file uploads, and logic are included, making it a strong default for startups and creators. Pro removes branding, enables custom domains, advanced analytics (including drop‑off), partial submissions, and custom CSS; Business adds governance features like email verification and submissions data‑retention controls. Integrations cover Notion, Airtable, Sheets, Zapier/Make, plus a documented REST API. Weak spots? No HIPAA positioning, no listed SSO/SCIM, and some enterprise controls are light versus Typeform/Jotform’s highest tiers. Overall value is excellent: $29/mo ($24 billed yearly) for Pro and $89/mo ($74 billed yearly) for Business are competitive, especially given the free tier’s breadth and the practical AI assistant.
Overview
Screenshot
Score breakdown
Overall score
Scores are editorial assessments by the Compare Best AI team on a 0–10 scale.
Expert review
CBAI Editorial Team
Compare Best AI · Editorial Team
## Overview
How we tested
Days tested
7 days
Tasks evaluated
- ·Built a lead-gen form with Tally AI from a prompt
- ·Recreated a PDF form via upload and AI edits
- ·Connected Notion and Airtable; verified data sync
- ·Configured Stripe payment, tested analytics and drop-off
Method
Compared against Typeform and Jotform using identical prompts, form structures, and integration targets
Reviewer
CBAI Editorial Team
Plans & pricing
Free
Individuals and small teams starting out
- Unlimited forms & submissions (fair use)
- Stripe payments
- E‑signatures & file uploads
- File uploads limited to 10 MB per file
- Conditional logic & calculations
- Google Sheets, Notion, Airtable, Zapier, Make
- Webhooks
- Tally AI included
Pro
Brands and teams needing customization & insights
- Everything in Free
- Remove Tally branding
- Custom domains
- Invite unlimited teammates to shared workspaces
- Partial submissions
- Advanced customization & custom CSS
- Custom email domains
- Form visit analytics & drop‑off analytics
- Version history (30 days)
- Premium integrations: GA4 & Meta Pixel
- Unlimited upload size (removes 10 MB cap)
Business
Organizations with governance and compliance needs
- Everything in Pro
- Control submissions data retention
- Email verification
- Extended version history (90 days)
Pricing may vary by region. Always verify on the vendor's website.
Feature comparison
| Feature | Tally.so (AI) | Typeform | Jotform |
|---|---|---|---|
| AI & Automation | |||
| AI form builder/editor | |||
| Pricing & Limits | |||
| Unlimited forms AND submissions on free plan | |||
| Payments | |||
| Stripe payments on free plan | |||
| Branding & Publishing | |||
| Custom domain mapping (your domain) | |||
| Integrations | |||
| Direct Notion integration | |||
| Developer | |||
| Public REST API | |||
| Security & Compliance | |||
| EU data residency (default or built‑in) | |||
Is it right for you?
Good fit for
Startup marketers
Quickly ship branded lead forms and surveys without hitting submission caps; AI speeds up creation and edits.
Product & CX teams
Run NPS/CSAT and intake with logic and calculations; Pro analytics show drop‑offs to improve completion.
Creators & solo businesses
Sell via Stripe checkout on free; remove branding and use custom domains when ready to upgrade.
Ops & automation builders
Pipe submissions to Notion/Airtable/Sheets and trigger workflows via Zapier, Make, or webhooks.
Less suited for
Strict enterprise SSO/SCIM needs
SSO/SCIM and complex identity governance aren’t listed features on current Business plan.
HIPAA/PHI workflows
No HIPAA/BAA claims on official pages; use a HIPAA‑focused provider instead.
User reviews
Editorial score
Distribution is estimated from our editorial score. Verified user reviews coming soon.
Use cases
Typical ways teams rely on this tool — from everyday tasks to specialized workflows.
- Lead capture and qualification
- Customer feedback and NPS
- Event registrations and RSVPs
- Order, payment, and checkout forms
- Internal requests and intake
- Hiring and application workflows
Integrations
Reported connectors
Apps and services commonly connected out of the box or via official connectors.
- Notion
- Airtable
- Zapier
Privacy & compliance
Security & data practices
Highlights we track from the vendor's documentation. Always confirm current terms, subprocessors, and regional policies on their official site.
- GDPR
- EU data residency
- Encryption in transit and at rest
- DPA available
- No training on user data
Details
Category
Price
- Free
- Pro $29/mo ($24/mo billed yearly)
- Business $89/mo ($74/mo billed yearly)
Free version
Best for
- Marketing teams collecting leads and feedback
- SaaS and product teams running intake and NPS
- Creators selling via Stripe checkout
- Ops teams automating form-to-database workflows
Frequently asked questions
Tally.so (AI)
Automation & AI Ops
Ready to get started?
Visit the Tally.so (AI) website to explore plans and start your free trial.
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